What are your website words saying?
Anything? Maybe not. Someone asked me to look at their webtext recently and the 6 or 8 pages contained 1 or 2 sentences each. What did they say? Don’t know – pretty bland I think. Certainly not interesting enough to read.
Not good if this is your business.
This is a time when website words or text have to be powerful, strong, persusasive, concise and sing your messages loud and clear. Do I need to go on?